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Mazda Enters the EV space with MX-30

October 23, 2019

Mazda introduces a refreshing new take on electric cars.

Mazda unveiled their new MX-30 EV at the Tokyo Motor Show today. The MX-30 will begin deliveries in Europe in 2020 and likely move it’s way to US Shores by 2021.

 

While competition is getting quite fierce in the premium EV space with almost all German + Swedish auto makers jumping in fully. The illusive mass market EV that is more affordable for a mainstream buyer.

The MX-30 does a great job of blending technology, luxe touches and sacrificing battery capacity to reduce costs.

 

A Practical city EV with some flair

Unlike most of the recent premium EV’s being announced all shooting for that under 4-5 second 0-60 times and targeting near 300 mile range, Mazda is introducing an EV for the masses. 

Mazda for the Masses

The specs are fairly limited at this stage but what we know so far is that the Mazda MX-30 generates 142 horsepower and 192 lb-ft of torque. Sized slightly smaller than a CX-5 but likely heavier, we estimate a 0-60 time of 8.5-9 seconds. Being an EV, the MX-30 should still feel peppy at lower torque bands.

City Range

The MX-30 has a 35.5 kWh refrigerant cooled battery. The european range estimates are 130 miles which will likely translate to US EPA range of about 110 miles. Charging speed is 6.6kW for AC and only 50kW for DC charging. (trend is towards high-speed 100-150kW fast DC charging). The MX-30 will offer both CHAdeMO or CCS standard options. The MX-30 will be competitive with the base Nissan Leaf S/SV/SL which features a 40 kWh battery.

This likely would not be a primary or only car for a family that often takes long trips. But as a second vehicle, shuttling kids to school or a normal 10-20 mile work commute, the MX-30 strikes a good balance of affordability and technology.

 

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About The Author

David Giacomini

Entrepreneur, inventor and passionate about marketing & branding. This blog is an opportunity to share thoughts on innovative technology, EV's, sustainable energy, tech gadgets and all things electric. Enjoy.